Roxane Ballon
Roxane Ballon
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/ WHO AM I
I am a Fashion Designer based in Braine-le-Comte, Belgium.
I graduated from the School of “Francisco Ferrer” (Brussels) in the field of Fashion Design.
I specialize in Accessories Design, with a special focus on leather goods, where I was able to build an extensive expe- rience working for leading brands such as Maison Delvaux.
/ MY PHILOSOPHY
Authenticity • Innovation • Sustainability
My view of fashion is strongly influenced by craftsmanship, culture and art.
My designs are refined and functional with high-end cuts, materials and finishes.
It is important for me to design premium contemporary products, which are authentic, innovative and sustainable.
141 Rue d’Écaussinnes Braine-le-Comte 7090
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Les Soeurs, the holy triangle. Or 3 sisters with a full time passion for fashion and jewellery, who collect the latest fashion musthaves for you!
In 2011, Belgian fashion-girls Jules, Kay & Clio baptised their label ‘Les Soeurs’. Die hard fashionista’s they are, their mission for that unique bracelet, ring, necklace or handbag is endless. A girl’s gotta do what a girl’s gotta do: they gathered in a journey to bring together the most beautiful gemstones, natural leathers and precious metals. The outcome is an exclusive jewellery and accessory collection with a very personal touch, like loads of sister love, created on Belgian territory.
Industrieweg 100A Tessenderlo 3980 Belgium
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Retail Branding + E-commerce
People do not buy brands, they join brands. Therefore, it is important that brand touchpoints are aligned on all levels to create a coherent brand experience.(Including eShop – Shopify Experienced)
Graphic Design
The graphic language is key, ranging from hangtags to complete CI guidelines… Every visual execution should breathe your brand DNA so that customers can recognize your brand in the twinkling of an eye.
Photography
In the era of social media images are key. Being an enthusiastic photographer, I also translate brand IDs into lifestyle and product photography.
3D Design
Retail means shops. Shops mean displays, fixtures, planograms and tailored shop solutions for your brand, a whole design package.
Bist 187, Bus 2 Ekeren 2180 Belgium
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CELEBRATING WOMEN SINCE 2001
LolaLiza was founded in 2001 by three entrepreneurs who cherished the same wish: to design fashionable and affordable fashion for all women.
At LolaLiza, we believe that outer appearance reflects the inner soul, which is why it is our aim to dress confident women confidently. Each woman is beautiful, and deserves to feel alike. Therefore our customers can always count on the best service – with a smile!
Lolawhat? L-o-l-a-L-i-z-a !
Our name refers to two personal traits shared by all women: mystery and charm. While ‘Lola’ alludes to the sexy, mysterious side of women, ‘Liza’ highlights her gentle and kind-hearted personality. Women indeed have more than just one quality, and LolaLiza allows you to display them all, every single day.
EMPOWERED WOMEN
EMPOWER WOMEN
What makes us stand out? Let’s start with our ultimate favorite: the dress! Mini, midi or maxi, there is not a single piece of clothing that says femininity like the dress does. But women don’t just look their best in a dress, of course.
That’s why our collections always include playful jumpsuits, cool shorts, comfy pants and cute skirts as a fixed value in our collections.What more? Prints and color, of course! Each LolaLiza garment is defined by its unique print or combines the most beautiful hues and colors.
LOLALIZA IS A PROUD, 100% BELGIAN FASHION BRAND.
The largest part of our collections is made “in house”, in our headquarters situated in the heart of Brussels. We create fashion for women with spunk who love expressing their personality. For women who are not afraid to show who they truly are – beautiful in every way.
We design fashion for you. Women have the power to determine their own success and are even more empowered to do so in an outfit that allows them to completely be themselves.
Sexy, comfy, elegant, or extra festive? LolaLiza has got you covered on any occasion. What’s more? Our clothing is available in a wide range of sizes to ensure every woman can both feel and look good.
OUR VALUES
SIMPLICITY
UNITY
PASSION
EXCELLENCE
RESPECT
BUSINESS ETHICS
At LolaLiza, we highly value respect for our planet and our colleagues. That’s why we very much believe that doing business sustainably and in a socially responsible manner is the only way to continue creating our colorful and affordable collections in the long term.
Consequently, we think it is extremely important that the whole of our production process – from the tiniest button to the most complex print – is always in line with the International Labour Standards, which protect the rights of workers.
OUR COLLECTIONS
by our own LolaLiza designers? Our designers create all LolaLiza garments “in house”, in our headquarters in the heart of Brussels. At headquarters, they continuously deploy their creativity and expertise to develop refreshing, colorful collections.
Did you know that our collections are made
Our designers closely follow the latest trends, to which our clothing is constantly adjusted. New designs, fabrics, colors and eventually our collections find their origin when our designers merge their ideas with the latest fashion trends.
And things move fast at LolaLiza; new items are added to our collections each week. As a result, we can guarantee feminine, trendy and colorful fashion – day after day.
LOLALIZA FROM 2001-TODAY
LolaLiza has been celebrating women since 2001 and wants to keep the party going. Since the foundation of LolaLiza, our colleagues have been committed every day to help our customers dress fashionably and with confidence. Today, LolaLiza boasts over 100 stores across 4 different countries. We are a leading retailer in the Belgian fashion industry, but also leave our mark on the Luxembourgian, Dutch and French market.
The future is digital, and we are well aware of that. Besides focusing on our stores, we increasingly concentrate on digitalization, e-commerce and –to be even more close to our customers- personalisation. This way, we inspire thousands of women online on a daily basis through our fun and easily accessible web shop. In short, a lot has changed since 2001, when LolaLiza first started with only 7 stores in Belgium.
The timeline below illustrates how we have grown from a local family business into an international women’s brand.
Ateliers & flagship store Rue de Laeken 86 Lakensestraat Brussels 1000 Belgium
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rue blanche has been appealing to women since 1987. Clothes from Marie-Chantal Regout – which are fun, luxurious yet minimalist – fit in easily with their wardrobe, becoming steadfast companions in their everyday life. This intimate familiarity defines the Belgian brand, whose shops and many retailers around the world reflect the sensitive, cosy world of its designer. A rue blanche creation is tactile and sensual.
It arouses buried emotions and feelings, alluding to past actions that we find poignant. Vivid colours, soft fabrics and timeless designs characterize the collection. Rather than a total look for special occasion, Marie-Chantal Regout likes to mix garments and accessories, revealing the individuality and essence of each woman. As a gateway to the imagination, rue blanche addresses fashion with verve and generosity.
History
Ms. Regout founded rue blanche in Brussels in 1987 together with Patrick van Heurck. The company name is a tribute to the name of the street where the firm was first located. The first collection included seven models, all made of jersey, which was unusual for that time.
The collection boasted many stripes and original prints. Over the years, this became the DNA of rue blanche. Today, rue blanche has shops in all major cities in Belgium and is distributed in more than 70 multi-brand stores all over the world.
Rijshout 3 Groot-Bijgaarden 1702 Belgium
Meisterwerke
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CREATORS OF FINE WOVEN ART
Our love of art and textiles requires that we create unique and bespoke objets de désir. Every limited piece that we have created is designed, woven and embroidered all while steeped in the grand tradition of Flemish artisanship and innovation. The time has come for slow living objects. We offer art and design that enhances every interior in a unique and artful way. The room dividers and panels from Meisterwerke will bring undisputed elegance and esteemed style to your personal interior, boutique or design hotel.
BELLEVUESTRAAT 30 LEDEBERG 9050 BELGIUM
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History
1930 BIRTH OF THE NATAN HOUSE
Creation of the Couture House Paul Natan.
1957 Edouard Vermeulen is born in Ypres on March 4, 1957. He graduates as an interior designer from Saint-Luc college, which introduces him to the world of volumes and materials.
1983
AVENUE LOUISE 158
In his search for a gallery to display his first discoveries, Edouard Vermeulen rents a space in the Couture House Paul Natan, Avenue Louise. A few years later, he takes over the House under the new name NATAN.
1986 FIRST RUNWAY SHOW
NATAN’s first show, with Princess Paola as one of the guests.
Edouard Vermeulen has been dressing members of royal families for years, including the Royal Family of Belgium, the Netherlands, Sweden and Luxembourg.
1987 FIRST READY-TO-WEAR STORE IN BRUSSELS
Opening of the NATAN ready-to-wear store in Brussels, Belgium.
1991 DISTRIBUTION
Creation of ready-to-wear lines for distribution.
1999 WEDDING DRESS QUEEN MATHILDE OF BELGIUM
Edouard Vermeulen designs the wedding dress of Queen Mathilde of Belgium.
2013 NATAN 30 YEARS
To celebrate our 30 year anniversary, we organized a fashion show in Paris in the Belgian embassy.
2014 ARSENAL SHOWROOM
Opening of the Arsenal showroom.
2016 AMSTERDAM STORE
Inauguration of the NATAN boutique in Amsterdam, The Netherlands.
2017 NATAN COLLECTIVE
Launch of NATAN Collective. A project allowing NATAN to support young Belgian talent by giving them the opportunity to present their work enhanced by the knowhow and name of NATAN.
2017 BARON
Edouard Vermeulen is awarded the noble title of “baron” for his services rendered to Belgium.
2018 ATELIER II
Inauguration of Atelier II at Place Brugmann in Brussels, Belgium. This atelier is created to honor the craft of tailoring by giving customers insights into the process behind the creation of a NATAN piec
2019 FIRST RUNWAY SHOW IN THE NETHERLANDS
Natan participated for the first time at Amsterdam Fashion Week.
2020 PARIS
Opening of a store in Paris, Rue des Saints-Pères
2021 OPENING SALON COUTURE KNOKKE
2022 NATAN LE BON MARCHÉ RIVE GAUCHE
The Belgian fashion house Natan and the cosmetic brand Sisley came together in the very heart of the Parisian department store Le Bon Marché Rive Gauche, combining their expertise and shared love for beauty and quality in a “Pop-Up” space.
This partnership consolidated the elegance, expertise and femininity held dear by these two family companies, that share values passed down through generations: concern for the environment, expertise, entrepreneurial spirit, art and design.
Avenue Louise 158 Brussels 1050 Belgium
PRESS Avenue des Aubépines 1 Brussels 1180 Belgium
Huidevettersstraat 44 Antwerp 2000 Belgium
PC Hooftstraat 23 Amsterdam 1071 BL The Netherlands
Rue des Saint-Pères 71 Paris 75006 France
Rue de Namur 78 Brussels 1000 Belgium
Henegouwenstraat 91-93 Ghent 9000 Belgium
Kustlaan 150 Knokke 8300 Belgium
Jan Mahieustraat 20-22 Roulers 8800 Belgium
Plankstraat 10 Maastricht 6211 GA Belgium
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ABOUT US
Atelier Felis creates unique accessories out of recycled leather. By buying the products from Atelier Felis you support a small business owner who puts her time, energy and passion into creating an ecologically responsible product. You’re not only buying a nice and high-quality product that can be used for years to come, but you are also supporting a sustainable project.
We begin our design process by looking at materials that would otherwise end up in landfills. “Rather than starting with what could we make?” we start with “what can we make with the ‘waste’ that we sourced”.
Atelier Felis only uses 100% recycled leather. This leather can be reclaimed from discarded, damaged or out of fashion garments. But can also come from old couches or are remnants from the leather industry that would otherwise end up in the waste stream. All the materials we use also look great and are designed to last.
Because Atelier Felis only works with recycled leather, every piece is one-of-a-kind. There are only small amounts of each type of leather or color, making each piece a new experiment. Because of this our products are always limited and unique. This provides you with an alternative to mass-produced bags and accessories.
From start to finish, every item is Made in Belgium, in our studio in Antwerp. Atelier Felis resolutely opts for small, sustainable collections in a limited edition. We are committed to working locally and doing all the design and production in-house, with a focus on both function and style. We also take steps to keep the waste in our studio to a minimum. We make every scrap count!
MISSION
Founded with the aim of enhancing sustainable production, Atelier Felis shows that we can transform waste materials into timeless and functional items that don’t chase trends and stand the test of time. All our products are made with leather sourced from post-consumer waste stream and industrial surplus. Starting with used leather garments and discarded leather due to damages or fashion trends we make beautiful, timeless accessories that are environmentally responsible at the same time.
Each and every Atelier Felis item is fully created, start to finish, in our studio in Antwerp, Belgium. We are committed to staying local and all the design and manufacturing is done in house.
Vaartdijk 53, Wijnegem 2110 Belgium
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THE BRAND
OUR STORY
Founded in 2015, Yeba is the first contemporary accessory brand with African roots to ascend the world of luxury handbags.
Yeba aims at championing women to reveal their greatness and fulfill their potential. We design modern and timeless essentials, highest quality handbags drawing inspiration from both modern aesthetics(such as architecture) and Yeba’s African heritage from Benin. Perfect balance between modernity and tradition, our handbags are beautiful objects with a soul, handcrafted by fine Italian artisans to last longer than a lifetime. They are pieces to keep tight by your side on your journey towards self-accomplishment.
At heart, founder Yeba believes that every woman has a true inner talent. This way, her accessory should help her not to lose sight of what is already there deep inside. Wearing the name ‘Yeba’ is simply wearing an invisible crown – a crown that has been passed down as heritage from a long line of strong women to you. This name, this title, is the bond that unites all of us, as one community, with roots all over the world, animated by the same yearning heart, the same ambition to fulfill ourselves and have a positive impact in this world.
Yeba means – the one born to accomplish her destiny. It is a state of mind, a philosophy, a mindset. A legacy.
THE LEGEND OF YEBA
Hundreds years ago, in the land of the hills of Benin, the first Yeba was born. She became Queen after her father died on the battlefield. To everyone’s surprise, she led her troops to victory. As she wanted her domain to be a peaceful one, she forged alliances with subregion tribes. She did something no woman or man had done before.
She gave birth to three sons and she made them promise to name their first daughters Yeba, which now means ‘the one born to fulfill her destiny.’
When you are called Yeba, it implies that there is nothing you cannot accomplish.
If this Queen’s spirit could speak today, it would tell you…
Embracing this anything-is-possible mindset and philosophy, we want to create ‘elegant & feminine’, yet practical, chic business essentials that fit into modern women’s lifestyles. The Yeba woman is confident and aspirational. Each essential she wears becomes a statement that reflects her personal drive.
Most of the time, she’s on the go, walking her way down to life like nothing can stop her. Smiley and focused, she is intelligent, driven & confident, knowing that there is no limit to what she can accomplish or choose to be.
Yeba Olayé is a Belgian-Beninese designer. Two years ago, she left behind her career in management consulting to pursue her dream: create an aspirational luxury brand. Starting with nothing but a sketchbook, she ultimately turned her vision into reality: her beautiful collection ‘Premiere’ and her undefeated passion inspires.
Yeba designs for a woman who lives in the present and moves toward achieving herself; a woman that is aspirational and wants to be the lead of her own story.
CRAFTSMANSHIP
MADE IN ITALY
Our handbags are made in Italy, by pure & authentic craftsmen with exceptional precision and care.
THE FOUNDER
YEBA OLAYÉ
Born in Benin and raised in Europe, Creative director and founder Yeba Olayé is a multi-faceted talent who left behind a career of more than 10 years in Management consulting and finance to pursue her dream: create an aspirational accessory brand. Starting with nothing but a sketchbook, she ultimately turned her vision into reality.
Yeba believes that every woman has greatness and talent within her and designs accessories as reminders to not lose sight of what is already there. Launching this brand was a way to carry her passion, culture and heritage forward.
Her love of fashion joins a passion for craftsmanship, design, and humanitarianism to create truly one-of-a-kind pieces that will remain by your side forever.
34, Rue du Pont Levis Brussels 1200 Belgium