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How it started
The name Hedgren was taken from Xavier Kegels’ beloved grandmother, Elisabeth Hedgren.
Her down-to-earth nature, open-minded spirit, and passion for intuitive design were passed on through Xavier’s DNA. They are what make Hedgren the brand it is today.
Global family
We’re not just a global network, we’re a global family.
With 7 offices and a network of 3,000 points off sale in more than 50 countries, we have developed a solid global network. As an inclusive brand, we see this network and our partners as an extension of our family, sharing the same values, investing in collaborations and believing in the power of local knowledge and execution.
7 offices worldwide
+ 50 countries
3000 points of sales
Our values
Regardless of in-between distances, within our global network we will always be connected by the 6 values that lie embedded in our Hedgren DNA. And we will always be open to include everybody
who shares our values in our family circle. Therefore we look at people with an open mind. We respect their personality and personal style and we’re always ready to fulfil their desire to belong.
We value
INTUITIVE DESIGN
FREEDOM OF MOVEMENT
SMART FUNCTIONALITY
We are
DOWN-TO-EARTH
ENERGETIC
INCLUSIVE
Move
We want everybody to be free to move
It’s our mission to create essential bags and travel gear with smart functionality that helps you handle everyday adventures without compromising on your personality or freedom to move.
We promise that you will become part of an inclusive community that creates and embraces an endless portion of wanderlust.
We help you to get the most out of life by enabling your freedom of movement.
Designed for
Designed for the true hedgrenist
Our consumers are not looking for the most… or the best… but what offers the most, or the best… for THEM.
What helps them get the most out of life without making compromises. Hedgren designs essential bags and travel gear to enable our consumers to realise the perfect balance between work and play.
The true Hedgrenist wants to use products that express their style every moment of the day, in every possible situation.
Ankerrui 2 Antwerpen 2000 Belgium
Wim Bruynooghe
Wim BruynoogheMore Info
WIM BRUYNOOGHE, BORN BRUGES IN 1988, IS A BELGIAN DESIGNER AND GRADUATE OF THE FASHION DEPARTMENT OF THE ANTWERP ROYAL ACADEMY OF FINE ARTS.
ENCOURAGED BY BELGIAN PRESS, BRUYNOOGHE AND HIS PARTNER LAUR DILLEN STORMS FOUNDED THE WIM BRUYNOOGHE BRAND, PRESENTING THE FIRST READY-TO-WEAR COLLECTION IN SEPTEMBER 2013.
HE SOON FOUND A PLACE FOR HIMSELF IN THE BELGIAN FASHION LANDSCAPE, WINNING THE KNACK WEEKEND AWARD AND OPENING A GUERILLA STORE IN ANTWERP IN MARCH 2015. HOUSED IN A MAGNIFICENT OFFICE BLOCK FROM BACK IN THE DAY, THE STORE PAID RESPECT TO SLEEK AND ELEGANT WIM BRUYNOOGHE GENE.
IN JANUARY 2016, THE DESIGNER WAS FEATURED ON FORBES’ ’30 UNDER 30′-LIST FOR EUROPEAN ENTREPRENEURS. HE WAS SELECTED BY THE AMERICAN BUSINESS MAGAZINE AS ONE OF THE MOST PROMISING YOUNG ENTREPRENEURS OF EUROPE.
ALSO IN 2016, BRUYNOOGHE WAS APPOINTED CREATIVE DIRECTOR OF UCWHY, A BRAND FOUNDED BY ANNE CHAPELLE, CEO OF BVBA 32.
DISTILLATING SPORTS INFLUENCES WHILE QUOTING AND HOMAGING THE WORK OF THE GREAT 20TH CENTURY COUTURIERS, THE NAME WIM BRUYNOOGHE HAS BECOME SYNONYMOUS WITH AN OUTSPOKEN SENSE OF ELEGANCE.
Clinch
ClinchBaron d’Hanislaan 5 Antwerp 2000 Belgium
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rue blanche has been appealing to women since 1987. Clothes from Marie-Chantal Regout – which are fun, luxurious yet minimalist – fit in easily with their wardrobe, becoming steadfast companions in their everyday life. This intimate familiarity defines the Belgian brand, whose shops and many retailers around the world reflect the sensitive, cosy world of its designer. A rue blanche creation is tactile and sensual.
It arouses buried emotions and feelings, alluding to past actions that we find poignant. Vivid colours, soft fabrics and timeless designs characterize the collection. Rather than a total look for special occasion, Marie-Chantal Regout likes to mix garments and accessories, revealing the individuality and essence of each woman. As a gateway to the imagination, rue blanche addresses fashion with verve and generosity.
History
Ms. Regout founded rue blanche in Brussels in 1987 together with Patrick van Heurck. The company name is a tribute to the name of the street where the firm was first located. The first collection included seven models, all made of jersey, which was unusual for that time.
The collection boasted many stripes and original prints. Over the years, this became the DNA of rue blanche. Today, rue blanche has shops in all major cities in Belgium and is distributed in more than 70 multi-brand stores all over the world.
Rijshout 3 Groot-Bijgaarden 1702 Belgium
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ABOUT US
NIELS PEERAER
is an eponymous leather goods label, founded by Antwerp designer Niels Peeraer, established and based in Paris ca. 2011
VISION & CHAPTER 2/
After 8 years of introducing our “no limit to cuteness” it’s time to start writing a second chapter to our storyline, and use a more translated approach to cuteness. Continuing a genderless balance of sensitivity vs. toughness, but shifting from a focus on ornamentation to a more elaborate form study and styling versatility, while keeping our practical architectural volumes.
We decided to still keep our first generation classics available in our Made to Order section, which will be handmade in our Paris atelier. All our pieces are created without any gender-tag, they are here for to any human who feels connected to them.
TECHNIQUE/
Niels Peeraer bags have no stitching, and are entirely assembled through screws and custom made gold or nickle hardware.
Through this self-developed technique we can achieve cleaner lines and strength on our pieces.
MATERIAL AND SUSTAINABILITY/
Our vegetable tanned cow hide is sourced from Scandinavia, as a byproduct from meat consumption. In respect for the animal, we use the leather in its entirety, including parts that others might regard as imperfections.
We’re strong believers in the Japanese philosophy of Wabi Sabi 「侘寂」, finding beauty in imperfections, always with deep respect and appreciation for the integrity of the natural materials and processes.
We do not use lining or cover the inside of our pieces, but use a special waxing-process to create a smooth surface, as well as use a natural gum-based finish for our edges. It’s important for us not to use any chemical or environmental toxic component within our materials, nor production process.
All our materials are sourced within Europe and our pieces are handmade in either Spain or our own atelier in Paris, to minimize our footprint.
17 Rue de Picardie Paris 75003 France
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History
1930 BIRTH OF THE NATAN HOUSE
Creation of the Couture House Paul Natan.
1957 Edouard Vermeulen is born in Ypres on March 4, 1957. He graduates as an interior designer from Saint-Luc college, which introduces him to the world of volumes and materials.
1983
AVENUE LOUISE 158
In his search for a gallery to display his first discoveries, Edouard Vermeulen rents a space in the Couture House Paul Natan, Avenue Louise. A few years later, he takes over the House under the new name NATAN.
1986 FIRST RUNWAY SHOW
NATAN’s first show, with Princess Paola as one of the guests.
Edouard Vermeulen has been dressing members of royal families for years, including the Royal Family of Belgium, the Netherlands, Sweden and Luxembourg.
1987 FIRST READY-TO-WEAR STORE IN BRUSSELS
Opening of the NATAN ready-to-wear store in Brussels, Belgium.
1991 DISTRIBUTION
Creation of ready-to-wear lines for distribution.
1999 WEDDING DRESS QUEEN MATHILDE OF BELGIUM
Edouard Vermeulen designs the wedding dress of Queen Mathilde of Belgium.
2013 NATAN 30 YEARS
To celebrate our 30 year anniversary, we organized a fashion show in Paris in the Belgian embassy.
2014 ARSENAL SHOWROOM
Opening of the Arsenal showroom.
2016 AMSTERDAM STORE
Inauguration of the NATAN boutique in Amsterdam, The Netherlands.
2017 NATAN COLLECTIVE
Launch of NATAN Collective. A project allowing NATAN to support young Belgian talent by giving them the opportunity to present their work enhanced by the knowhow and name of NATAN.
2017 BARON
Edouard Vermeulen is awarded the noble title of “baron” for his services rendered to Belgium.
2018 ATELIER II
Inauguration of Atelier II at Place Brugmann in Brussels, Belgium. This atelier is created to honor the craft of tailoring by giving customers insights into the process behind the creation of a NATAN piec
2019 FIRST RUNWAY SHOW IN THE NETHERLANDS
Natan participated for the first time at Amsterdam Fashion Week.
2020 PARIS
Opening of a store in Paris, Rue des Saints-Pères
2021 OPENING SALON COUTURE KNOKKE
2022 NATAN LE BON MARCHÉ RIVE GAUCHE
The Belgian fashion house Natan and the cosmetic brand Sisley came together in the very heart of the Parisian department store Le Bon Marché Rive Gauche, combining their expertise and shared love for beauty and quality in a “Pop-Up” space.
This partnership consolidated the elegance, expertise and femininity held dear by these two family companies, that share values passed down through generations: concern for the environment, expertise, entrepreneurial spirit, art and design.
Avenue Louise 158 Brussels 1050 Belgium
PRESS Avenue des Aubépines 1 Brussels 1180 Belgium
Huidevettersstraat 44 Antwerp 2000 Belgium
PC Hooftstraat 23 Amsterdam 1071 BL The Netherlands
Rue des Saint-Pères 71 Paris 75006 France
Rue de Namur 78 Brussels 1000 Belgium
Henegouwenstraat 91-93 Ghent 9000 Belgium
Kustlaan 150 Knokke 8300 Belgium
Jan Mahieustraat 20-22 Roulers 8800 Belgium
Plankstraat 10 Maastricht 6211 GA Belgium
Ellen Verbeek
Ellen VerbeekMore Info
Story:
ellen verbeek started her brand in 2000, passionated about shoes she went to Italy to the shoe area and got in touch with an artisanal factory, managed by older but very experienced craftsmen who could realise her architectural ideas on shoes.
Shoes are our connection with the earth, the foundation of a human body ! To combine these vulnerable elements with beauty gives a lot of happyness to people. Being stable in your shoes gives already a more secure feeling to people !
Her designs have a strong and recognisable image.
Using architecture and furniture shapes as a base of inspiration was a very interesting horizon to transform this on shoes.
She maintained her line underground, as not willing to transform the collection into a mass product.
The combination of natural materials, original heels in wood and elegant details melts into a strong image. She tries to combine rough and natural elements with feminine details and likes to play with this contrast.
Some heels are sculpted out of wood by hand, thus resulting in beautiful arc shapes which run down to the sole.
Playful and feminine are the keywords characterizing the collection.
With the collection ‘ellen verbeek’ we deliver exclusive quality shoes, advanced design in durable materials and quality workmanship.
Blokstraat 73 Schiplaken 3191 Belgium
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About
In 2018, we started Dew to shake the bag and accessory market up. Empowered by the people through crowdfunding, our original bag line set us apart by bringing you gear that perfectly blends outdoor performance with urban aesthetics.
We’re inspired by the city, the dare-devils, the innovators, the dreamers; and our creations embody this very spirit. They’re built for adventuring, for city dwelling, for showing off. Because let’s be real. In the end, you just want to stand out from the crowd.
Above all else, we create to live by our ultimate mission: to inspire you to live on your own terms.
Jonathan has several years of experience designing new physical and digital products for different brands. He is in charge for all things design and creative, with a keen eye for sleek aesthetics.
David’s experience as a commercial representative for different companies, David holds the responsibility of all the commercial aspects: from marketing all the way to one-on-one customer service.
Whenever you get in touch with us, you’ll be getting an answer directly from one of us!
Our design ethos.
The refined rebel, the urban driven nature lover and the stylish functionalist. We represent them all.
These 5 core values define the DNA of our brand and creations.
Urban inspired.
The city inspires us, with its movements, its architecture, its life. We fuse urban colors, lines and shapes into gear for the streets.
Standout from the crowd.
We include only the necessary, but make it look extraordinary. We make it our mission to only make creations that stand out from the crowd.
Reliability.
We want your gear to be safe. We only source for the right materials to get whatever job done. Let’s keep the elements away from your precious stuff.
Functional elegance.
We embrace technical features by making them part of the aesthetics. Some of Dew’s functionalities are visible, others are hidden. What you don’t see, is what you also get.
Style driven.
The Antwerp Fashion Academy influences our streets. It’s hard to not get inspired by the outfits that wander the alleys of Antwerp. We simply observe, extract, mix and create: we like to call it streetproof.
Verbondstraat 95 Antwerp 2000 Belgium
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About
1961: Birth
The story begins in a little village in south eastern Turkey. We are Sunday, it is October 29, 1961, Manufer Gulcu was born. Coming from a modest family, his father is farrier and his mother is housewife. In 1966, the family leaves the village to settle in the city, where his father opens his own workshop and reconverts into the manufacturing of horse saddles. During his early childhood, Manufer goes to school while working in his father’s workshop, where he gets familiar with a craftsmanship profession.
1972: Arrival in Istanbul
In 1972, Manufer Gulcu arrived with his family in Istanbul. The city is large and living conditions difficult, forcing Manufer to quit school at the age of 11 to find work. After accumulating odd jobs, Manufer found an apprentice position in a workshop located in the Beyazit district of Istanbul and discovered the profession of sewing there. Skillful with his hands, he quickly learns and develops technical skills. Very early on, working with leather and natural materials fascinates and ambitions him.
1978: Opening of his first workshop
In 1978, when he was only 17 years old, Manufer becomes an experienced couturier, the most respected position in the profession. His boss then offered him to take over the management of the workshop. He will accept the proposal and team up with his best friend to lead a team of eight workers. At a time considered to be the beginnings of the golden age of leather, Manufer saw its activity grow steadily.
1981: Arrival in Belgium
In 1981, in a tumultuous socio-economic context, Manufer decided to leave Istanbul for Europe, where everything had to be rebuilt. He will work for 3 years in different sewing workshops until the opening of his own workshop, which will later allow him to meet his wife. At that time, the importance of leather and shearling in the world of ready-to-wear was at its peak.
1987: The workshop burns down
On November 12, 1987, the building where the workshop is located burned down. Once again, everything has to be rebuilt. The accident prompted Manufer to renovate the Maison de Maître in Brussels located at 138 Avenue du Roi. He set up his workshops there, which he named MANUFERO, as a tribute to his origins. There he will develop his activities of creation, sales to professionals and individuals. He will also put his couturier know-how at the service of other designers, and will collaborate with prestigious houses such as Natan, Yves Saint-Laurent, Kris Van Assche and Jean-Paul Knot.
1992: 29thOctober is born
In his spirit of creation, Manufer Gulcu decides to put a name on his collections. In 1992, he created his brand, 29THOCTOBER, referring to a triple symbolic date for him and his family.
1999: Marie-Claire France
In 1999, the 29THOCTOBER brand obtained its first publication in a renowned magazine, Marie-Claire France.
2004: Paris international fair
In 2004, the 29THOCTOBER brand was present for the first time at the international ready-to-wear fair in Paris. This event will open the doors of French boutiques to the Maison and give it its European dimension.
2012: MIEL Catwalk
In 2012, the Maison took part in its very first fashion show, the MIEL Catwalk, and presented a preview of its winter 2013-2014 collection.
2018: The team is growing
In 2018, the 29THOCTOBER team is growing and becomes more than ever a family house. Benjamin and Lucie, Manufer’s children, join the company and give it a digital dimension by creating the online store.
2020: The range is growing
The brand takes precedence over innovation and diversification. More than ever willing to perpetuate its craftsmanship and put its know-how at the service of innovative and committed fashion, 29THOCTOBER is launching its first capsule collection in vegetable leather. On the occasion of its birthday, October 29, 2020, the brand unveils its bag line.
Avenue du Roi 138 Brussels 1190 Belgium
Rue Joseph Stevens 41 Brussels 1000 Belgium
Mayenne Nelen
Mayenne NelenMore Info
My label is a Belgian based accessory brand consisting of chrome-free leather items.
I focus on sustainability and build my designs to last.
Maïsstraat 35 Gent 9000 Belgium